If you have Google´s toolbar install on your browser, PageRank is the number you see when you place the mouse cursor over the green bar of the toolbar.
PageRank is a system for ranking web pages developed by Google founders, Larry Page and Sergey Brin, at Stanford University.
PageRank is a value (from 0 to 10) that represents how important a page is on the web.
Google figures that when one page links to another page, it is casting a vote for the other page. The more votes a page have, the more important the page must be. Google also analyses who cast the votes. A "vote" from an important page weigh more heavily than one from a new page that is not even indexed by Google.
So, If PageRank is Google's way of deciding a page's importance and PageRank decide your position on the SERP (Search Engine Result Page), we must pay attention on what is important for Google, in order to be considered as the most relevant page for an specific search.
Google algorithm has thousands of variables to determine the pagerank of a page. Which are the variables and the specific weight of each one in the algorithm is Google´s most valued secret (like Coca-cola formula). But we know what Google likes and that´s why we can help your site to be listed on the first positions of SERP.
If you want to know any PageRank, just try our free seo tool: The PageRank Analyzer
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